A Possum As a Pet is One Way to Save Money

Fairly sedentary, small, and relatively friendly (compared to a hungry lion), the possum makes for an unexpectedly good house pet.

Geico are masters at using humor to extend their brand and in this ad, they do it while also utlizing the two other killer elements of a powerful ad, kids and cute animals. Even though this possum obviously woke up on the wrong side of the lawn, he's darn cute and drives the brand home. Geico, they win at advertising.

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